Monday, June 29, 2015

Real Stories-Modern Pig Farming Told By Real Farmers

What do farmers, pigs, selfies and hashtags have in common? Combined together, they form a goal. A goal to show consumers how farmers care for their pigs. 

Real Pig Farming allows me to share what pig farming practices look like on our farm. 
The Pigs in the barn LOVE my #realpigfarming shirt! 
Today pig farming and agriculture as a whole has been given a negative image. It seems like there is never a positive article about agriculture in the media. The Real Pig Farming campaign is striving to fix that. Real Pig Farming is about reaching consumers through social media outlets, and allowing farmers all over to share why they are passionate about pig farming, and why it's important to care for their pigs. 

I have had the opportunity to be a part of the #RealPigFarming Student Forces Team. The student team is designed for college students to share their stories across social media. Each month we are challenged to create social media posts, and then share them through many social media outlets such as Facebook, Twitter and Instagram. 
On our farm, we take great care of the pigs in our barns. The smaller pigs are
moved to a separate pen to ensure they receive proper care and nutrients. 
By posting about pig farming and using the hashtag I have been able to have conversations with many consumers, and have often found that consumers have many misconceptions about pig farming. I have enjoyed telling those consumers who are unsure about pig farming how our family cares for our pigs. 

Consumers today are tired of hearing statistics about pig farming and agriculture. They instead want to hear our personal stories, how families are involved in pig farming, and yes even see our ridiculous selfies, because it's personal! 

I'm excited to share my #realpigfarming story across my social media outlets, and hopefully turn the negative image of agriculture into an industry that is transparent, where farmers answer questions from consumers, and share their passion for the industry. 

I challenge you, have a conversation with a real pig farmer! 



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